Experiential Branding and Marketing Firm Expands Digital Content Capabilities, and Adds In-Store Experts

Fairfield, New Jersey (PRWEB) February 8, 2010 -- Experiential branding and marketing firm, Creative Realities, announced its acquisition of digital out-of-home solutions company, DOOHit Digital. As part of the acquisition, DOOHit Digital's Lisa Katz and Steve Brooks will join Creative Realities. Katz will serve as VP of Business Development, and Brooks will become Director of Digital Design.

DOOHit Digital, founded by Katz and industry veteran Laura Davis-Taylor, produces digital content for the web, mobile applications, in-store signage, interactive kiosks, and digital storefronts. The company creates what it calls "creative with accountability," meaning all content is tracked and optimized to ensure it achieves targeted business results.