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Digital Signage in Banking

Compelling screen displays are important in public areas where captive audiences dwell. Banking and financial institutions offer such audiences. In bank teller lines, most patrons stand still while they all face the same direction. There is almost no better circumstances for placing a dynamic digital displays. Digital signage in banks can aid in informing, distracting, and influencing bank patrons. More specifically, digital signage can be used to inform of interest rate fluctuations, changes in bank procedures, and can even be used to increase margins on bank offerings and services. Similarly, bank employees can also find benefit from digital display boards. Internal bank communications are important in order to keep employees current with the latest company information and procedures. In addition, digital signage can create a better ambiance for the employee work environment by providing entertaining, engaging, and relevant content for persons working on both sides of the teller counter.